Past Seminars / Events
Programme Code : 20160718
Event Date : 18 July 2016 (Monday)
Time : 6:45pm-8:45pm
Venue : Room UR8, SCOPE, 8/F, United Centre, Admiralty View google map
Speakers : Ms. Rebecca Wong, Parnter, China Tax & Business Advisory Services, PwC; Mr. Andy He, Senior Manager, Worldtrade Management Services, PwC; Ms Dorothy Lee and Mr. Jeffery Hou, Senior Manager and Manager, PwC
Language : Cantonese
CPD Credit : 2 hrs
Proficiency Level : Intermediate Level
Fee : HK $ 250 for TIHK member / student
HK $ 350 for Non-member
HK $ 300 for members of organizations of CPD Alliance

E-commerce is fast emerging in recent years and China is becoming the largest e-commerce player in the world. A lot of new rules have been announced to regulate the market practices in China.  This brings along with different implications and challenges to the market players, especially on the tax and business running costs particularly for the importation to China under cross-border B2C model.  Furthermore, the market is intensively competitive not only on price but also on services.  Designation of the back-end logistics operating model behind the e-commerce online platform is critical for the success.

Our guest speakers from PwC will share:

  • Latest development and government policies in cross-border e-commerce in China
  • New policies in import taxes and importation procedures for cross-border B2C e-commerce
  • Common business models and the considerations from corporate tax and import taxes perspective
  • Pitfalls and improvement areas in logistics arrangement for e-commerce players


  • Understand the latest business and tax implications in China for cross-border B2C e-commerce
  • Learn how to make use of the modern back-end logistics operating model behind e-commerce platform 


Speaker Profile Content :
Ms. Rebecca Wong, Partner, China Tax & Business Advisory Services, PwC

Rebecca Wong is a tax partner of PwC China currently based in Shenzhen with over 17 years’ experience in advising China tax and business matters. Her expertise includes advices on tax effective structure for inbound and outbound investments; tax due diligence review; IPO and restructuring advices; tax compliance assistance; business model advice; application of tax incentives; tax disputes resolution; and repatriation of funds, etc. Rebecca is the China affairs committee member of TIHK.

Mr. Andy He, Senior Manager, Worldtrade Management Services, PwC

Andy He is a manager of PwC’s Worldtrade Management Services (WMS) practice based in Shenzhen. He was formerly a Customs officer (Section Chief and Audit Team Leader) in Shenzhen Customs for more than 10 years, where he accumulated abundance of knowledge and experience in the field of customs audit and processing trade, as well as maintained a close relationship with Customs in South China

Ms. Dorothy Lee, Senior Manager, PWC

Dorothy Lee is a Senior Manager of PwC Hong Kong and specialized in Lean Six Sigma Kaizen initiatives, manufacturing and transactional process efficiency improvements and strategic value stream transformation planning. Dorothy also has experience in overall customer account management for OEM, order fulfillment & supply chain management, product transfer planning, new product launch & ramp up project management, and KPI setup. Dorothy has Master Degree in Manufacturing Engineering, ASQ Certified Black Belt, Project Management Professional (PMP) and member of Hong Kong Logistics Association (HKLA).

Mr. Jeffery Hou, Manager, PWC

Jeffrey Hou is a Manager of PwC Hong Kong specialized in management consulting for nearly 10 years. He has solid working experience in various e-commerce platform implementation and supply chain optimisation projects. He is familiar with the backend logistics operating model behind E-commerce platform and system integration. Jeffrey has a Master of Science Degree in International Logistics and Transportation and is holding Project Management Professional (PMP), PRINCE2 Practitioner Certificate in Project Management and Lean Six Sigma Black Belt.